Straight Up

Straight Up, enriched with NutritexTM System, is the most recent innovation in staightening systems. This ammonia free formula contains natural base elements and is a carefully prepared blend of essentials oils, mineral salts and propolis. The NutriexTM System was developed in the laboratory in order to allow to merge science and nature. The basic principle is to find active products and natural extracts that harmonize perfectly. The NutriexTM System includes the following extracts :

• Calendula : has a smoothing action on the scalp and makes hair shinier;

• Chamomile : well known to soften hair;

• Nettle : natural toner that revitalizes and stimulates the scalp;

• Rosemary : used for its astringency attributes.

Straight Up will leave hair soft, shiny, healthy and with a natural look.

Recommended for all types of hair.

The Straight Up kit contains :

1 straightening lotion

1 conditioning Neutralizer

1 Alcove Hydrating shampoo

1 Alcove leave-in treatment

1 clarifying shampoo